Best and Worst Times to Sell Your Home on the Sunshine Coast
By Leigh Martinuzzi | Martinuzzi Property Group – eXp Australia
One of the most common questions I get from homeowners is: “When’s the best time to sell?”
It’s a fair and a smart question. The timing of your sale can absolutely influence both your final sale price and how long your property spends on the market. However, the answer isn’t always as straightforward as picking a season. In fact, here’s the thing most people don’t realise: it’s not just about the season but more so about the strategy.
So based on what I’ve seen on the ground, here are my tips on how to think about timing if you’re planning a sale anywhere across the Sunshine Coast.
Is Spring Really the Best Time to Sell?
There’s this long-held belief in real estate that spring is the prime selling season and for good reason. The days are longer and buyers are often out in full force.
But here’s what many don’t consider: Spring also brings more competition. Everyone else is listing too, which means your home has to work harder to stand out.
For some properties, spring is absolutely the best time. But for others, autumn or winter can actually deliver better results. It all comes down to positioning.
How Each Season Performs on the Sunshine Coast
Here’s a general look at how each season typically plays out here on the Coast:
Autumn (March – May)
- Often underrated, but very effective.
- Buyers are refreshed post-summer and often keen to act before EOFY.
- Fewer listings mean less competition, especially in April and May.
Great for: Family homes, lifestyle acreage, properties with cosy or private features.
Winter (June – August)
- Clear skies, sunny days, and motivated buyers.
- Not as many homes for sale = your property gets more attention.
- Buyers tend to be serious and ready to transact.
Great for: Homes that show well in natural light, investment properties, tidy downsizer homes.
Spring (September – November)
- Popular, busy, and vibrant.
- Gardens look great, and more buyers are actively searching.
- Just keep in mind! More competition = more pressure on your presentation and pricing strategy.
Great for: Properties with outdoor entertaining areas, pools, or well-landscaped yards.
Summer (December – February)
- December is usually quiet with the holidays.
- But come January, things pick up especially with out-of-town buyers and those making lifestyle moves.
- Some sellers can fly under the radar with a well-timed January campaign.
Great for: Coastal homes, units, or properties catering to holidaymakers or relocators.
So, What’s the Best Time to Sell?
Here’s the truth: the “right” time to sell isn’t always about the calendar, but it’s about your situation, your home, and the current market conditions.
Right now, we’re in a market where:
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Stock levels are still low, which creates strong competition among buyers.
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Interest rates have stabilised, giving buyers a bit more confidence.
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Buyer demand remains healthy, especially for well-presented, well-priced homes.
This means that even outside the traditional “spring” window, we’re seeing great results across the board.
What Matters More Than Season?
While seasonality plays a part, it’s only one piece of the puzzle. There are other factors that often have a bigger impact on your sale result. If I had to pick what matters most when selling, it’s this:
✅ Preparation – Is your property ready to attract attention?
✅ Presentation – Does your home stand out online and in person?
✅ Promotion – Are you using a campaign that puts your property in front of the right buyers?
✅ Positioning – Is your pricing in line with the market (and your competition)?
When you’ve got those four right, the market and the month matters a whole lot less.
My Final Take
So, when’s the best time to sell on the Sunshine Coast? When you’re ready, and when you’re supported with the right strategy.
That might be spring, sure. But it might also be next month, next quarter, or right now while supply is tight and buyer motivation is high.
If you’re thinking about selling in the next 6–12 months and want to know what timing would work best for your property, I’m happy to offer some honest insight. I’ll show you what’s happening locally and help you plan your sale for the best possible outcome, whatever the season.
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